Please could someone help me...what segmentation methods does a cosmetic company like Avon use to target custs

i need to contrast the different segmentation methods used by a cosmetic company and a bank. please help me. thanks.Please could someone help me...what segmentation methods does a cosmetic company like Avon use to target custs
Segmentation models that might be used by a cosmetic company:


- Age


- Gender


- Skin type


- High or low user of skin products


- Where you buy your cosmetics (i.e. supermarket vs specialist store vs catalog)





Segmentation models that might be used by a bank:


- Income


- Life stage (i.e. student vs single person living alone vs newly married couple vs couple with baby etc - i.e. factors which will affect your financial needs)


- House ownership vs rental


- Risk profile